Favourite mascara and favourite serum 😍😍😍 I wish I found this sooner.












Nuur Lash Serum
Meet Nuur Lash Serum
Nuur Lash Serum is a prostaglandin-free peptide lash serum designed to promote lash growth over time.
It is made for daily use as part of a simple lash growth routine.
No prostaglandins.
No complicated steps.
No harsh-feeling lash routine.
Just one daily serum created to promote lash growth with consistent use.
Created by Nuur Cosmetics
Nuur Cosmetics is a UK clinician-led beauty brand focused on gentle, high-performance lash care.
Nuur Lash Serum was developed by Esa Badr, Clinical Pharmacist and Co-Founder of Nuur Cosmetics.
The formula was first created for his wife, Enxhi, after they struggled to find a lash serum that felt aligned with the level of care, quality and safety they wanted near such a delicate area.
Using his clinical background and ingredient knowledge, Esa created Nuur Lash with a safety-first approach, cosmetic performance, and daily consistency in mind.
The formula is prostaglandin-free, peptide-based, and formulated in the UK.
Why Nuur Lash is different
Nuur Lash was created from love, care and clinical thinking.
It began with a simple question: what would we feel comfortable using near Enxhi’s eyes every day?
That question shaped everything.
From the prostaglandin-free formula to the ingredient choices, Nuur Lash was developed to feel considered, gentle and performance-focused as part of a daily lash growth routine.
It is powered by lash-conditioning ingredients, including peptides and biotin, to help promote lash growth over time.
The aim is simple: promote your natural lash growth with consistent daily use.
What Nuur Lash Serum does
Nuur Lash Serum helps promote:
Lash growth.
Fuller-looking lashes.
Healthier-looking lashes.
Better-conditioned natural lashes over time.
It does not give an instant mascara effect.
It is a daily lash serum, so consistency matters.
Most customers should allow around 12 weeks of daily use to assess results.
Safety assessed under UK cosmetic regulations
Every Nuur Cosmetics product undergoes a Cosmetic Product Safety Report, also known as a CPSR, in line with UK cosmetic safety requirements.
Nuur Lash Serum has been safety assessed for cosmetic use in line with UK law.
This matters because your lash line is a delicate area.
Nuur Lash was created to give customers a more thoughtful lash growth serum option, with cosmetic safety and ingredient care at the centre.
Common worries, answered
Worried it contains prostaglandins?
Nuur Lash Serum is prostaglandin-free.
Worried it will feel harsh?
Nuur Lash Serum was created as a gentler lash growth serum and is designed for daily use.
Worried it will take too long?
Lash growth takes time. Most customers should allow around 12 weeks of consistent daily use to assess results. We believe customers deserve honest expectations, not unrealistic overnight promises.
Worried you will forget to use it?
The routine is simple. Apply once a day to clean, dry lashes. Night-time use is easiest for most people.
Worried about wasting money?
Nuur Lash Serum is backed by our 120-day money-back guarantee.
Use it as directed, take clear progress photos, and if you are not satisfied with your results within 120 days, you can claim your money back in line with our guarantee terms.
How to use
Apply Nuur Lash Serum once a day to clean, dry lashes.
Use a small amount along the upper lash line.
Use it at night if you can.
Let it dry before applying other products.
Take clear photos before you start, then again during your 120-day routine.
Use daily for best results.
The result
A simple daily routine that helps your lashes look longer, fuller and healthier over time.
Nuur Lash Serum is made for customers who want real lash progress, a prostaglandin-free formula, clinical credibility, and a routine that feels gentle, simple and easy to stay consistent with.
Frequently Asked Questions
What is Nuur Lash Serum?
Nuur Lash Serum is a prostaglandin-free peptide lash serum from Nuur Cosmetics. It is designed for daily use to promote lash growth over time.
Who developed Nuur Lash Serum?
Nuur Lash Serum was developed by Esa Badr, Clinical Pharmacist and Co-Founder of Nuur Cosmetics. The formula was first created for his wife, Enxhi, after they struggled to find a lash serum that felt aligned with the level of care, quality and safety they wanted near such a delicate area.
Why was Nuur Lash Serum created?
Nuur Lash Serum was created from love, care and clinical thinking. Esa wanted a prostaglandin-free lash growth serum he would feel comfortable being used near his wife’s eyes every day, so the formula was developed with cosmetic safety, ingredient knowledge and daily use in mind.
Is Nuur Lash Serum prostaglandin-free?
Yes. Nuur Lash Serum is prostaglandin-free.
Where is Nuur Lash Serum formulated?
Nuur Lash Serum is formulated in the UK.
What ingredients does Nuur Lash Serum contain?
Nuur Lash Serum is powered by lash-conditioning ingredients, including peptides and biotin.
When should I expect to see results?
Most customers should allow around 12 weeks of consistent daily use to assess results.
Is there a money-back guarantee?
Yes. Nuur Lash Serum is backed by our 120-day money-back guarantee. Use it as directed, take progress photos, and if you are not satisfied with your results within 120 days, you can claim your money back in line with our guarantee terms.
Is Nuur Lash Serum safety assessed?
Yes. Nuur Lash Serum has undergone a Cosmetic Product Safety Report, also known as a CPSR, in line with UK cosmetic safety requirements.
How often should I use Nuur Lash Serum?
Use Nuur Lash Serum once daily on clean, dry lashes. For best results, use it consistently every day, full results will appear within 12 weeks.
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Our Nuur Lash serum works deep at the root to stimulate lash growth and prevent breakage. The formula, developed with UK clinicians, combines peptides, biotin, and botanical extracts to strengthen and promote natural growth. It’s free from synthetic hormones and harsh chemicals, making it safe for daily use, even on sensitive skin.
Nourish: Penetrates deep into the lash follicles, delivering essential nutrients.
Strengthen: Peptides and vitamins fortify lashes, reducing breakage.
Grow: Stimulates natural lash growth, enhancing length and fullness over time.
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